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Departmental Advertising

Dáil Éireann Debate, Tuesday - 14 May 2024

Tuesday, 14 May 2024

Questions (81)

Carol Nolan

Question:

81. Deputy Carol Nolan asked the Taoiseach the total costs incurred by his Department from 2019 to date relating to the placing of advertisements in print media; the names of the print media publications involved, in tabular form; and if he will make a statement on the matter. [21873/24]

View answer

Written answers

From 2019 to date in 2024, the Department of the Taoiseach incurred total expenditure of €10,720,362 for advertisements in print media. The bulk of the expenditure from 2020-2022, €10.58 million, related to the dissemination of information for COVID-19 public communications with campaigns including significant regional and local spreads across the print media. The remaining expenditure in this period, of approximately €140,000, was for advertisements placed in national print publications relating to judicial and Director of Public Prosecution appointments, Easter Sunday commemorations and public consultations for the Future of Media Commission and the Citizens’ Assembly on Gender Equality. The Department of the Taoiseach engages a media buying company who advise on national, regional and local spread across print outlets as appropriate.

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